http://www.prnewsonline.com./ PRNewsOnline en-us 2008 Thu, 20 Nov 2008 6:37:05 EST http://www.prnewsonline.com./ http://www.prnewsonline.com./images/prnews_logo_rss.gif 144 32 PRNews Online is your best resource for expert news and strategies on PR and Marketing. Reputational crises that begin in the blogosphere are very common; reputational crises that end in the blogosphere, on the other hand, are less so. Dell is perhaps the most well-known example of an organization whose inattention to blog commentary landed it in its own version of hell. Two years ago... http://www.prnewsonline.com/news/12269.html http://www.prnewsonline.com/news/12269.html Mon, 17 Nov 2008 12:00:00 EST The Germans' penchant for "put together" words has given us some of the most succinct descriptions ever to be adopted by the English language: wanderlust, zeitgeist, blitzkrieg, schadenfreude. But one term in particular is especially apt in describing a phenomenon experienced by many HR and communications... http://www.prnewsonline.com/news/12270.html http://www.prnewsonline.com/news/12270.html Mon, 17 Nov 2008 12:00:00 EST Seven Things You Will Learn In This Week's Issue Of PR News 1. When engaged in a partnership, always run press materials by the other partner to ensure efforts aren't duplicated. 2. Licensing presents an opportunity... http://www.prnewsonline.com/news/12271.html http://www.prnewsonline.com/news/12271.html Mon, 17 Nov 2008 12:00:00 EST In today's turbulent economy, nonprofit professionals face even greater challenges in promoting their goodwill initiatives, but the following organizations and execs--all finalists in the 2008 PR News Nonprofit Awards--took creative approaches to achieve commendable results. The winners will be announced in... http://www.prnewsonline.com/news/12272.html http://www.prnewsonline.com/news/12272.html Mon, 17 Nov 2008 12:00:00 EST *Financial Institutions Not Banking on Communications: Despite the chaotic economic atmosphere that has settled over the entire country (and world), financial institutions aren't keeping their customers calm by overcommunicating--or communicating at all. Findings from an Opinion Research Corp. survey... http://www.prnewsonline.com/news/12273.html http://www.prnewsonline.com/news/12273.html Mon, 17 Nov 2008 12:00:00 EST Companies: Farmers Insurance Group, March of Dimes Timeframe: 2007 One out of eight babies is born prematurely in the United States, and those that survive often suffer from lifelong health problems. A couple years back, Farmers Insurance Group, the nation's third-largest underwriter of both private... http://www.prnewsonline.com/news/12274.html http://www.prnewsonline.com/news/12274.html Mon, 17 Nov 2008 12:00:00 EST By Michael Dresner & Ed Moed Our economy has hit a rocky road. Unless you're in a recession-proof niche (which rarely exists), it's only a matter of time until your firm is negatively affected by the turbulence. Don't you wish that your agency had the capability to create real sales and more profit for... http://www.prnewsonline.com/news/12275.html http://www.prnewsonline.com/news/12275.html Mon, 17 Nov 2008 12:00:00 EST More so than other industries, PR is intensely social, fueled by human interaction. No matter how brilliantly conceived, a program can never come to fruition without talented and... http://www.prnewsonline.com/news/12249.html http://www.prnewsonline.com/news/12249.html Mon, 10 Nov 2008 12:00:00 EST John Hellerman, Co-Founder, Hellerman Baretz Communications As co-founder of Hellerman Baretz Communications, John Hellerman has carved a niche for himself as a mastermind behind strategic communications campaigns for some of the world's top law firms. Providing advice to attorneys on how to manage their... http://www.prnewsonline.com/news/12250.html http://www.prnewsonline.com/news/12250.html Mon, 10 Nov 2008 12:00:00 EST Deirdre Latour, Director of Public Relations and Marketing Services, General Electric Like a world-class athlete, Deirdre Latour's discipline and solid work ethic came into play as she helped General Electric prep for the 2008 Olympic Games. During a time when corporate reputations are under intense... http://www.prnewsonline.com/news/12251.html http://www.prnewsonline.com/news/12251.html Mon, 10 Nov 2008 12:00:00 EST Saurabh Wahi, Group Vice President, MWW Group As a driving force behind MWW's relationship with flagship consumer client Nikon, Wahi has successfully altered public perception of the brand once seen as "too expensive" through multifaceted campaigns, while increasing market share and camera sales. He also... http://www.prnewsonline.com/news/12252.html http://www.prnewsonline.com/news/12252.html Mon, 10 Nov 2008 12:00:00 EST Michael Sacks, Account Executive, MWW Group Champion Multitasker With his work ethic, willingness to pitch in whenever needed and natural leadership skills, Michael Sacks is the epitome of a gifted public relations professional. Since joining MWW Group a year and a half ago, Sacks, who has an M.A. in public... http://www.prnewsonline.com/news/12253.html http://www.prnewsonline.com/news/12253.html Mon, 10 Nov 2008 12:00:00 EST James Wright, Director of CSR Division, Trimedia International Beyond His Years He may only be 29 years old, but James Wright has quickly established himself as an influential member of the CSR community in Europe, having set up the CSR division at Trimedia two years ago. Since then, Wright has risen through... http://www.prnewsonline.com/news/12254.html http://www.prnewsonline.com/news/12254.html Mon, 10 Nov 2008 12:00:00 EST Craig Carroll, Ph.D., School of Journalism and Mass Communications, University of North Carolina at Chapel Hill With his commitment to excellence and thought leadership, Dr. Craig Carroll is a shining example of a superior public relations educator. In his introductory class at UNC Chapel Hill, Dr. Carroll... http://www.prnewsonline.com/news/12255.html http://www.prnewsonline.com/news/12255.html Mon, 10 Nov 2008 12:00:00 EST Billee Howard, Executive Vice President/Managing Director of the Global Strategic Media Group, Weber Shandwick Last year, when the media landscape was convulsed by massive shake-ups and a reeling economy, Billee Howard devised ways to make executives at companies such as MasterCard, Bext Buy and Honeywell... http://www.prnewsonline.com/news/12256.html http://www.prnewsonline.com/news/12256.html Mon, 10 Nov 2008 12:00:00 EST Michael Robinson, Senior VP, Chair Corporate & Public Affairs Practice, Levick Strategic Communications Any public affairs exec can share a story or two about tough campaigns, but taking on the U.S. government in an antitrust matter on behalf of a little-known foreign company is a hard one to top... http://www.prnewsonline.com/news/12257.html http://www.prnewsonline.com/news/12257.html Mon, 10 Nov 2008 12:00:00 EST Sam Singer, President, Singer Associates Inc. When things look bleak, Sam Singer's the guy to call. He's been dubbed "The Fixer" by the San Jose Mercury News and "Top Gun for Hire" by the San Francisco Chronicle for his talent to turn the news around when times look tough for clients. He acquired these... http://www.prnewsonline.com/news/12258.html http://www.prnewsonline.com/news/12258.html Mon, 10 Nov 2008 12:00:00 EST Nancy Christal, Senior Vice President, CVS Caremark With 23 years of experience in investor relations (12 of which has been spent at CVS Caremark), Nancy Christal is an ace in her field. Her understanding of the business, coupled with her strong communications and interpersonal skills, have been key in... http://www.prnewsonline.com/news/12259.html http://www.prnewsonline.com/news/12259.html Mon, 10 Nov 2008 12:00:00 EST Frank Shaw, President, Microsoft Accounts, Waggener Edstrom Worldwide Frank Shaw may be a seasoned public relations practitioner, but he never stops learning. Currently serving as president of Waggener Edstrom Worldwide's Microsoft account team, the agency's longest-running account, Shaw balances individual... http://www.prnewsonline.com/news/12260.html http://www.prnewsonline.com/news/12260.html Mon, 10 Nov 2008 12:00:00 EST Brian Woodland, Director, Communications & Strategic Planning, Peel District School Board The 1.3 million-person community the Peel District School Board serves in Ontario is one of the fastest-growing in North America, with 150,000 students in 232 schools. Half of the schools' students speak a language... http://www.prnewsonline.com/news/12261.html http://www.prnewsonline.com/news/12261.html Mon, 10 Nov 2008 12:00:00 EST